Keep all tones true. What: This sulfate free, ultra-mild cleanser protects color's integrity and prolongs vibrancy and brilliance with our very own Color Preserving Complex, designed to prevent fading and eliminate color washout. Who: Anyone who colors his or her hair. When: Every time you shampoo to help preserve hair color. How: Wet hair, lather and rinse thoroughly. To seal color and add shine, follow with Color Minded Conditioner.
Keep all tones true. What: A moisture whip so rich, it moonlights as a masque. Prevents color fading with the highest concentration of our very own Color Preserving Complex. Prolongs hair's vibrancy and brilliance while providing lightweight, yet deep conditioning. Who: Anyone who colors his or her hair. When: Every time you wash your hair, following Color Minded Shampoo. How: After cleansing with Color Minded Shampoo, smooth through hair. Leave a minute or two and rinse.
Long love color. What: This nourishing balm gives natural movement, control and luster. Heat and humidity protection and UV filters protect from the elements while our very own color preserving complex keeps tones true. Who: Those who color and those who don't will enjoy the styling benefits of this luxurious and nourishing formula. When: After washing with Color Minded Shampoo and Conditioner. How: Work through damp hair, roots to ends. Style (or don't).
Long love color. What: This protective polish provides definition and illuminates hair color. UV filters, heat protection and our very own Color Preserving Complex protect and keep tones true. Who: Those who color and those who don't will enjoy the polishing, refining and protective properties of this elegant formula. When: Anytime after styling hair. How: Work sparingly through dry hair.
It's not your grandmother's hairspray, but she's guaranteed to love it. What: A modern rendition of traditional hairspray, with strong hold, a subtle sheen that brushes out like a breeze. Who: Anyone. When: After styling to finish and set. How: Hold about 10 inches away from hair and spray in fluid, even strokes to apply evenly to dry and styled hair or to touch up specific areas.
What: The ultimate session working spray - it gives light hold, subtle degrees of control, helps hair respond to heat tools and gives grip for easier styling. When: Anytime; after Prep or Tonic Lotion, during styling - layer it on - it's nearly impossible to use too much. How: Hold about 10 inches away from hair and spray in fluid, even strokes; when using with heat tools, separate hair into sections and mist each just prior to contact; to finish, apply evenly to dry and styled hair.
What: A multi-dimensional styling tool with flexible hold, workability, exceptional memory and can take heat and repeated brushing - on supermodels and non-supermodels alike. Who: Anyone. When: Excellent while styling dry hair with heat tools or as a flexible finishing spray. How: Hold about 10 inches away from hair and spray in fluid, even strokes; when using heat tools, separate hair into sections and mist each just prior to contact; to finish apply evenly to dry and styled hair.
What: This supple hold finishing spray creates lived-in, "street-styled" looks with separation and sheen. Why: A modern misting balm dispenses in a lightweight veil to define and control. Who: Fine types will love the easy, broken-in look without a heavy feel; curly and coarse types will love the control, separation and anti-fluff factor. When: On dry, styled hair. How: Shake well. Spray through dry, styled hair. Lift longer hair and allow it to fall through mist. Detail with fingers.
What: A lightweight, heat-activated styling balm makes short work of smoothing and straightening, leaving hair soft, sleek and healthy-looking. Who: The curly, thick, coarse, frizzy, unmanageable, unruly (or any combination thereof). When: Anytime for smooth, straight styles, especially after using Straight Shampoo and Conditioner. How: To style it straight, work evenly through damp hair and blow-dry, section by section until dry using a flat brush for sleek look.
What: Gives hair that elusive, undone-yet-done quality, with a hint of grit, hold and a tousled, shine-free finish. Who: Anyone. All it takes is the right attitude and application. When: Anytime (as long as hair is damp). How: Work through damp hair (a must). Start with a small amount and build. Let sit a minute, then loosen and ruffle, freehand. Apply at roots for extra lift. Use a diffuser for more volume all over.
What: Not so perfect, lived in texture really can come easily with this styling moisturizer, which gives natural separation, subtle hold, and a soft, smooth low-glow satin finish. Who: Anyone When: Anytime; after Prep or Tonic Lotion, on its own or with other products to add texture and shine. How: Start with a very small amount and build up as needed; squeeze onto palm, work through damp hair with fingers to tousle, slick with a comb.
What: The multi-talented sculpting medium that moulds firm and shiny shapes, or brushes into soft, yet still-shapely forms (and it's alcohol free). Who: Anyone. When: Anytime; after Prep or Tonic Lotion; before setting and styling How: Work a small amount through hair (add more as necessary); style and let dry; brush through for softer look.
What: Styling ease, dry cleansing and tinting for darker blondes and lighter brunettes. Who: Ideal for oily (or no so clean) hair, styling fine hair and root touch-ups. When: On dry hair. How to style or tint: Hair Powder requires a slightly oily surface to adhere to (we recommend a light application of Styling Wax as a base if hair is clean); section dry hair at the scalp; hold can 10-12 inches away from hair and spray thoroughly; let dry; shake out excess with fingers and style.
What: Styling ease, dry cleansing and tinting for white, silver, platinum, ash and champagne blondes. Who: Ideal for oily hair, styling fine hair and root touch-ups. When: On dry hair. How to style or tint: Hair Powder requires a slightly oily surface to adhere to (we recommend a light application of Styling Wax as a base if hair is clean); section dry hair at the scalp; hold can 10-12 inches away from hair and spray thoroughly; let dry; shake out excess with fingers and style.
What: Styling ease, dry cleansing and tinting for inky brown to jet-black hair. Who: Ideal for oily (or no so clean) hair, styling fine hair and root touch-ups. When: On dry hair. How to style or tint: Hair Powder requires a slightly oily surface to adhere to (we recommend a light application of Styling Wax as a base if hair is clean); section dry hair at the scalp; hold can 10-12 inches away from hair and spray thoroughly; let dry; shake out excess with fingers and style.